Performance Hub

Main Dashboard

Marketing and sales performance — from first click to cash collected.
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Marketing
Sales
Monthly Trends

Leads & Booked by Month

Leads Booked

Revenue & CIB by Month

Revenue CIB
Month-to-Month Comparison Year to date
Recent Business Updates
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Marketing Trend
Leads Booked
Month-to-Month Comparison Year to date
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Sales Trend
Revenue CIB
Month-to-Month Comparison Year to date
Performance Benchmarks
Set monthly targets. Daily and Weekly views scale these automatically; rate-based targets (CPL, %, ROI) stay constant across all periods.
Higher is better for volume, conversion, revenue and ROI. Lower is better for cost per lead. Every KPI card updates immediately against these saved targets.
Raw inputs are editable. Calculated metrics update automatically.
Saved
Marketing Daily Records
DateLeadsBookedLds→Bkd%BudgetSpent Avg CPLBooking ValClicksCTRCPCLead CVRNotes
Sales Daily Records Saved
DateSS BkdNon-AttSS AttBkd/Att% SS→ECOutb ECEC Bkd%EC AptEC AttEC Bkd/Att% QualAtt/Qual%UnitsRevCIBAvg Sale
Log a new update
Full change log